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DB.

Available for work

Crafting clarity in a world of complexity & seamless experiences

UI/UX Designer specialising in SaaS and product design — turning research and business context into interfaces people can actually use.

I design

  • Human-Centered
  • Empathetic
  • Strategic
Portrait of A Divya Bharathi, UI/UX Designer

Currently

SaaS & Product Design

Selected work

Products designed around real workflows

Each project starts with the problem and the people using it — the interface is the outcome, not the starting point.

Design philosophy

Design is problem-solving that happens to be visible

I help businesses solve complex workflow challenges through user-centered SaaS and product design.

  • Understand before you draw

    Research and context come first. The interface is the last decision, not the first.

  • Simplify the workflow

    Complex enterprise processes deserve calm, predictable screens — not more controls.

  • Design for the business too

    A good experience supports business goals; otherwise it never ships or never lasts.

  • Systems over screens

    Reusable components and clear rules keep products consistent as they scale.

Capabilities

What I bring to a product team

A research-led toolkit for taking a complex problem from discovery through to a system developers can build.

  • UX Research

    Interviews, synthesis and problem framing.

  • Wireframing

    Low-fidelity structure before visual detail.

  • User Flows

    Mapping tasks end to end across a product.

  • Prototyping

    Clickable flows to test ideas early.

  • Interaction Design

    States, feedback and micro-detail.

  • Visual Design

    Hierarchy, type and colour with intent.

  • Usability Testing

    Validating decisions with real users.

  • Responsive Design

    Mobile-first layouts that scale up.

  • Design Systems

    Reusable components and consistent rules.

Tools

  • Figma
  • FigJam
  • Canva
  • Dovetail
  • Miro
  • Notion
  • Google Forms
  • Maze

How I work

A structured, repeatable design process

Same method whether it's an HR platform or a delivery marketplace — understand, frame, explore, build, validate.

  1. 01

    Discover

    Understand the business context, users and constraints.

  2. 02

    Define

    Frame the real problem and agree on success criteria.

  3. 03

    Ideate

    Explore multiple directions before committing to one.

  4. 04

    Design

    Wireframes, then high-fidelity screens on a system.

  5. 05

    Prototype

    Make the flow clickable so it can be judged fairly.

  6. 06

    Test

    Usability testing, then iterate on what breaks.

  7. 07

    Handoff

    Specs, states and tokens developers can build from.

Let's work together

Have a complex workflow that needs simplifying?

I'm available for work and happy to talk through the problem before anything else.